"THIS IS MOST DIVERSE MARKETING I'VE DONE TO PROMOTE MY FILM & I AM THRILLED - AAMIR KHAN






The Idiot is back. Back from his mysterious and disguised operation called, 'Operation Spiderman'. Didn't get it? Well, we aren't going to put on the disguise. It's Aamir Khan. So when asked by a journalist how he would define an 'idiot', the Phantom answered, (just before you see the answer, let me tell you that 'Phantom' was Aamir's name in disguise while he used to make calls to his producer friend Vidhu Vinod Chopra) "Just as the Britishers must've thought that Gandhiji was one, least they knew that he was a genius, a master and a person who tread a different path in gaining independence. Likewise, in context to the film, an idiot is one who chose to be different in a good way." Such words could've only come out from a person who always chose to tread a different path in promoting his films, a path many people would've rejected. But this tough guy stayed adamant and did it. He ate the road side food, stayed without luxuries, made friends with each person he met during his journey and invited them to his lavish premiere taking place today. Then Vidhu Vinod Chopra who was sitting next to him interfered, "All this was done by Aamir on my expense. Not only that, I had to fly him around in jet planes and then send him an extra eight gold finger rings which he gifted to each person he made friends with." But all this and more in good humour took place this evening at Taj Lands End in Bandra where Aamir was present to address the Indian Press on his most indelible trip he had ventured upon to promote his film 3 Idiots. UK's Harrow Observer columnist and Bollywood Hungama's London correspondent Devansh Patel brings you the exclusive excerpts from the press conference.

Amir Khan Promote '3 idiots' at Varanasi - Images

1947 EARTH=1999










Earth (Hindi: अर्थ; released in India as 1947: Earth) is a 1998 film directed by Deepa Mehta. It is based upon Bapsi Sidhwa's novel, Cracking India, (1991, U.S.; 1992, India; originally published as Ice Candy Man, 1988, England). Earth is the second part of a linked trilogy by Mehta; it was preceded by Fire (1996) and followed by Water (2005).

PLOT

The story is set in Lahore in the time period directly before and during the partition of India in 1947.

A young girl with polio, Lenny (Maia Sethna), narrates the story through the voice of her adult self (Shabana Azmi). She is from a wealthy Parsi family who hopes to remain neutral to the rising tensions between Hindus, Sikhs, and Muslims in the area. She is adored and protected by her parents, Bunty (Kitu Gidwani) and Rustom (Arif Zakaria) and is cared for by her Ayah, the beautiful Hindu woman, Shanta (Nandita Das). Both Dil, the Ice-Candy Man (Aamir Khan) and Hassan, the Masseur (Rahul Khanna) are Muslim and in love with Shanta. Shanta, Dil, and Hassan are part of a larger multi-ethnic group of Hindu, Muslim, and Sikh friends (some of whom work for Lenny's family) who spend their days together in the park. With partition, however, this once unified group of friends becomes divided and tragedy ensues.

Directed by Deepa Mehta
Produced by Anne Masson
Deepa Mehta
Written by Deepa Mehta (screenplay)
Bapsi Sidhwa (novel)
Starring Aamir Khan
Maia Sethna
Nandita Das
Shabana Azmi
Music by A. R. Rahman
Cinematography Giles Nuttgens
Editing by Barry Farrell
Distributed by Zeitgeist Films
Release date(s) 16 September 1998 (Toronto Film Festival)
Running time 101 min.
Country India
Canada
Language Hindi
English Punjabi

CAST

* Aamir Khan - Dil Navaz, the Ice Candy Man
* Nandita Das - Shanta, the Ayah
* Rahul Khanna - Hassan, the Masseur
* Maia Sethna - Lenny Sethna
* Shabana Azmi - voice of older Lenny
* Kitu Gidwani - Bunty Sethna
* Arif Zakaria - Rustom Sethna
* Kulbhushan Kharbanda - Imam Din
* Rajendra Kumar - Refugee Police
* Pavan Malhotra - Butcher

CRITICAL RECEPTION

REVIEWS

Roger Ebert gave the film three out of four stars and states that Earth, "is effective because it doesn't require much history from its viewers, explains what needs to be known, and has a universal message."The New York Times described it as "a powerful and disturbing reminder of how a civilization can suddenly crack under certain pressures."The New Yorker argues that, "Deepa Mehta handles her material convincingly, and the cast is so likable that they wear the larger themes like beautiful garments."Rediff.com notes that, "Aamir Khan has probably given the best performance of his life. It is hard to imagine another actor bringing alive the nuances of the ice-candy man the way he does."Planet Bollywood gave the film a 9.5 out of 10 and stated that, "Earth is strongly recommended to those who want to see a different type of Hindi film and who are tired of the usual boy meets girl stories and revenge dramas."

AWARDS AND NOMINATIONS

1.Filmfare Best Male Debut Award - Rahul Khanna
2.Earth was India's official entry for the 2000 72nd Academy Award for Best Foreign film, but was not included among the final five nominees selected by the AMPAS.